Christopher Bridges “Do not confuse things that are hard with things that are valuable.” ~ James Clear It’s a common fallacy that monitoring data pipelines, and other key performance data, is complicated or costly. Most of the time, it’s usually just not a priority… until something happens to make it vital. The problem is that […]
Google Analytics Cookies
Shopify Google Analytics Integration
The following is the tale of some investigative work I did for a company which approached me to help them with their Google Analytics tracking for their online store. This company, like so many others, sells items on the Internet and wants to be able to properly attribute their sales to the correct channel using […]
DudaMobile Google Analytics FIX
DudaMobile + Google Analytics = #Fail Sometimes I find myself really bothered by 3rd parties who claim to have Google Analytics integrations not take the care to make sure that is done correctly. Indeed, one of those companies is DudaMobile. image from the DudaMobile site The strange thing about the DudaMobile situation is that they have […]
Google Analytics Updates How Visits are Calculated
Google Analytics Updates How Visits Are Calculated In a recent blog post, the Google Analytics team made announced that they are changing the way that visits (sessions) are calculated. Interestingly, they said that, “Based on our research, most users will see less than a 1% change.” Unfortunately (imho), they didn’t cover their bases with that […]